Areas of Practice
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Market Research
If you need public opinion polling in your city, county, state or across the whole country, we can craft a cost-effective solution that targets your customer base.
Our experience and expertise ensure we can narrow our polls to the exact places and people you want to understand.
How do people feel about your company? What about your competition? How well do they understand what you do? How did your latest radio ad work?
All of these questions can be answered with the right public poll.
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Polling and Surveys
We have a live call, text, and email center that allows us to send survey to a wide variety of people, or a very specific group of people, depending on what you need. Our goal is to get you the information you want, and then help you understand the results.
A one-time snapshot of public opinion is useful, but the real value of polling for a business leader is watching trends as they develop. What might be true now could change by next year. You never need to guess what your customers and community want, you can ask them.
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Messaging and Ads
Advertising and messaging do not only need to be delivered on TV. Nothing is more personal than a relevant ad sent right to someone’s phone. Ads purchased on TV and radio are spread far and wide, with the hope that you will get to real potential customers somewhere in the mass. Then, you have to hope they are even paying attention.
With hyper-focused demographics and location and a 98% opening rate, a text message gets your message through to the right people between 20 and 100 times more accurately and reliably. You have endless flexibility on the kind of message you can send. Just a short note of thanks, or a link to your order form on your website, a picture, or even a 30 second video are all possible.
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Analysis and Modeling
How well do you understand your customers, or your city, or your region? What you find might surprise you or independently confirm what you have suspected all along. Get the data you need to help investors and customers understand your vision.
Our methodology can be independent as well- as part of a due diligence process as you look at new geographic markets or acquisitions. That new company might look great on paper, but what do people in the area know about them? Is the reputation an asset, or a problem?
With all of our polling, our integration of text messaging, as well as live calls, reduces your costs, increases the speed we can gather data, and ensures a wide variety of responses.